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Why more and more organizations are choosing BYOIP

Bring your own IP

As businesses increasingly migrate between cloud platforms, hosting providers, and network solutions, the need for stability and control becomes more important than ever. One powerful solution that meets this need is Bring Your Own IP (BYOIP). But what exactly is it, who benefits from it, and how does Wanscale support it?

What is BYOIP?

Bring Your Own IP allows organizations to use their own public IP address ranges with external providers such as cloud platforms, CDNs, or managed network environments. Instead of being assigned temporary IPs from a provider, you retain and use your own trusted IP blocks.

Importantly, BYOIP isn’t limited to IP ranges you directly own through RIPE or other registries, it also applies to IP blocks provided by third parties. For example, if your organization has been using a KPN-assigned IP range that’s whitelisted by partners or suppliers, you can continue using that range in a BYOIP setup, even if you switch to a new infrastructure.

Major platforms like AWS, Azure, Google Cloud, and Cloudflare now support BYOIP and Wanscale does too, as a specialist in network virtualization, SD-WAN, and tailored connectivity.

BYOIP visual

Wanscale and BYOIP

At Wanscale, we understand that IP addresses aren’t just technical details, they’re strategic assets. That’s why we help organizations deploy their own IP ranges on our platform, including blocks assigned by third parties (such as KPN ranges delivered via datacenter ports). These IPs become instantly available in a virtual network (VNET) via full self-service in our management portal.

For organizations using RIPE-registered address blocks, we also offer the option to activate DDoS protection, ensuring extra security for critical infrastructure.

Whether you’re using fixed-line connections, mobile access, or Starlink deployments, Wanscale ensures your IP addresses are properly routed, advertised via BGP, and integrated into failover or whitelisting scenarios with precision.

Who Benefits from BYOIP?

BYOIP is especially valuable for organizations that:

  • Depend on a stable IP reputation, such as mail servers, API platforms, or financial institutions.
  • Rely on whitelisting with partners or suppliers.
  • Frequently migrate between cloud platforms and want to minimize downtime.
  • Manage their own ASN and IP ranges, or use IPs from upstream providers.
  • Operate in hosting, SaaS, security, telecom, or regulated sectors.
  • Want to implement SD-WAN or multi-cloud strategies without changing IP infrastructure.

Key Benefits at a Glance

Preserve IP reputation
Critical for mail servers, VPNs, API’s, keep your trusted IP identity even when migrating or switching providers.

Seamless migrations
No more reconfiguring every endpoint. Move across clouds or platforms while retaining consistent addressing.

Full control via BGP
Decide how, where, and when your IPs are advertised. Supports advanced routing and Anycast setups.

Consistency for clients and partners
If your partners whitelist your IPs, nothing changes for them, making transitions easier and cleaner.

Compliance, security, and DDoS protection
Ideal for regulated industries where control and visibility are crucial. Wanscale offers optional DDoS protection for RIPE-assigned ranges.

Conclusion

BYOIP isn’t just a technical feature, it’s a strategic enabler for organizations looking for flexibility, continuity, and control in their digital infrastructure. Whether you’re running a SaaS platform, managing an international email service, or building a resilient hybrid network: Bring Your Own IP keeps you in control.

Wanscale supports full BYOIP integration, whether you’re deploying SD-WAN, building a mobile-first network, or designing a hybrid or multi-cloud setup.

Curious how your organization can benefit from BYOIP?

Contact me, I’m happy to help you explore what’s possible with your IP space on our Wanscale platform.

 

Jos Beckers

Born and raised in Rijsbergen as the son of an entrepreneurial family, I have gained a wide range of experiences in various sectors from an early age. At the age of twenty, I took my first steps into the ICT industry, and by thirty, I had started my first IT company. Over the years, I have acquired in-depth knowledge and experience in network solutions.

Most people probably know me from IP Visie, the company I co-founded with my partner Fouad, where we both worked for over 15 years. During that time, we gained extensive experience in building a core network distributed across multiple data centers. It was there that I truly learned how crucial data communication is and how the world is becoming increasingly dependent on reliable and secure connectivity.

Connectivity is a patchwork of different technologies, networks, and equipment. It requires the right knowledge and experience to seamlessly integrate all these elements and build complex solutions. This challenging and dynamic field continues to fascinate me, especially as communication plays an ever-growing role in how we work and live.

In my free time, I enjoy staying active and taking long rides on my gravel bike. As a true bon vivant, I love good food and prefer spending my vacations in Italy, my favorite destination.

Wanscale makes networks intelligent, secure and easy to manage.

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